Hear the story of how a Google algorithm update wiped out a thriving affiliate marketing business overnight.
***************************************
Additional SEO Resources
Complete SEO Course for Beginners: Learn to Rank #1 in Google ►
Keyword Research Pt 1: How to Analyze Searcher Intent – 1.2. SEO Course by Ahrefs ►
Fractured Search Intent: Understanding Mixed SERPs ►
Content Writing for SEO: How to Create Content that Ranks in Google ►
***************************************
In this video, we dive into the story of Jake Boley, a fitness expert whose website lost 95% of its traffic after a sudden Google algorithm update. We’ll explore the steps and strategies he can take to bounce back from this unexpected downturn.
If you’re an online business owner, SEO enthusiast, or simply curious about surviving the unpredictable world of Google updates, this video provides valuable insights and actionable tips to help protect your website. Watch now to see how Jake is working to turn things around—and how you can, too!
#googleupdate #googleupdaterecovery #seostrategy
Be sure to subscribe for more actionable marketing and SEO tutorials.
STAY TUNED:
Ahrefs ►
YouTube ►
Facebook ►
Twitter ►
source
This goes to show how a tool like Ahref can show you the right data to make the next steps. Though of course you still need to expertise of an SEO person to anylize what's going on.
Amazing case study Ahref, Thanks
Google failed and we still try to optimise content to satisfy that failed algo. Instead of focusing on ranking genuine amateur content sites, they now rank optimised corporate garbage.
Seo is dead….It's real..
Guys this is great, can you do more case studies like these?
We like it! 😁
du ma google
It’s easier to become a doctor with a PhD. Than to rank on page 1 of Google currently..
What is best for seo? WordPress or ghost cms?
Google did this to me way back in 2012
Very good video! Love the consulting that you are doing. You should make more valuable videos like this, that actually deals with businesses, data and problems.
Ah, the affiliate killer update, as Sam Yeoh says! So, what happened to ad-supported informational sites?
Can you do more of these consulting videos, they are really informative for beginners like me here. Be blessed
Rule no 1 in online business – Never rely on one source of traffic
I have a website which made 10000$ per month which got crushed in the google update. Google wants to take that money for their own using ai generated results.
lol – yeah sure thriving but no comments on videos, get a job!
Jake is one of the good ones, genuine, truthful, transparent and knows his stuff. Google made a big mistake with his site.
So you can't even start a new business where you sell a product or niche from 1 source? You HAVE to be an affiliate with bigger brands in order to sell? Ok Google… starts to sound like China, forced to work like XYZ, else you are out of business soon.
The answer is clear! BING!
Dont rely on google, they pulled this trick sinxe the 2010, there are enough examples online, here they recently shutdown plumbers to advertise, also you need to go with the updates and adapt, its hard
I just love this video plz create more such content of case studies and recoveries.
It was a joy to watch Sam Oh diagnose and walk us through the traffic drop analysis. It proves that in many cases, even though you didn't do anything wrong, there is a chance that the site might be hit by a Google update and that happens. Another great thing is about sticking to the fundamentals of search, specifically creating something that meets the search intent. Another awesome video by Ahrefs and I always say that whatever Ahrefs do it always meets EXCELLENCE. Thank you to all the Ahrefs team.
..just sell the shoes after the review
Google update is more dangerous than crypto pump &dump. Thats why distribution is important. For that don't forget to know about "TapRefer".
For me, Google has too much power. The governments around the world should by now be putting in place limits on how much of the search market a search engine can command. I think Google should be limited to 20% max! Their should be half a dozen great search engines that can all fairy compete with each other. That has not happened for many decades.
We are even using a Google product to watch this content 👀
The economy is getting highjacked
yap, as normal user i see that bing returns better results than google.. and this wasn't a case 10 years ago
in other words google wants you to spend money advertising your site
Where is the rest of the band? No secret wedding crashing music?
This is fantastic. Definitely do more of these!
Well done on this video. What an amazing way to show off Ahrefs while also pulling in business–hope you do more content like this!
All this analysis are completely waste. Google is becoming rude and telling all of us content creator, I am the boss and I'll do whatever I want to do. That is why monopoly is dangerous. This man makes totally original, informative content with all the original stuff then why the heck Google didn't understand and punished his website that was making him $20k/month. WTH is wrong with Google?. The search giant is behaving weird since last few years. We all must boycott Google.
These updates are a google shakedown. What they hoped was many of these sites would 10x their ad spend on google to maintain the same levels. That hasnt happened instead its invited legal action from the US government who are now actively working to break up Googles monopoly. Sadly the execs leading these operations at Google are there to maximize revenue at your expense and its not the Google of the early 2000s anymore.
Google's monopoly will end soon. Google search is SO SLOW comparing to using AI. Think long term, how to position your site in the world of AI.
Is blogging dead?
You can never be comfortable unless you have complete control of your business. Just like youtube they can wipe out anything you ever created and don't have to explain anything to you.
super well made video and very insightfull. thanks!
This is like an episode of "Pimp my SEO"
Overall, this is some pretty amazing content. Please do more of these types of videos!
I had a SEO business that I was making $10k a month doing almost no work, then Google changed the algorithm that made me make nothing.
Google, on the scale of evil is right down next to paedophiles. No one entity has done so much harm to so many people in the last 20 months. Pure evil
what is the name of that "page inspect" software (with the green squares)?
Thank you to my 114 incredible subscribers! 🙌 I appreciate you!! Today’s a bit rough, but it’s another step forward. Just wanted to remind myself — and anyone reading — to stay strong and keep going. We’ve got this! 💪✨
you got this wrong, he got hit by the affiliate penalty that penalized sites with too many affiliate pages (pages with just an affiliate link outbound) in ratio to informational articles (with no affiliate links whatsoever) … Matt Diggity has a good video on this… what's really going on that's fooling people is that Google is using HUMANS (thousands in a big room) to go through and quickly rate websites, so websites that look like thin affiliate sites (with plain designs in the upper part of the page) will get a lower ranking or even a HUMAN penalty, Google says this is algorithmic or people say this, but it's not it's HUMAN ranking and HUMAN penalties… Google has really increased their HUMAN side of their system, and what you get are dumb people from 3rd world countries who have a 3rd world country design opinions and preferences, so they tend to like certain things based on their own HUMAN experience and opinions… this is not Ai and it's not in the algorithm, not many people know about this… in addition to this, whenever HUMANS are involved there is more room for corruption since you can probably pay these HUMANS under the table to derank your competitor and rank-up your friend's site… with this kind of system that is not 100% OBJECTIVE, you just never know, and this is what people are seeing… UNOBJECTIVE traffic loss to inferior sites for no apparent reason… this comes at the same time that Google is hit by anit-trust lawsuits from the US Government and at a time where Google's CHAT Ai is not near as good as the competition… so you can read between the lines, but you got this one wrong, all that happens when you redesign a site is that it's assigned to a new and DIFFERENT HUMAN ranker who gets it out of the sandbox again and away from the last HUMAN who deindexed it… so this new HUMAN might have a different opinion, unless they are friends sitting right next to each other in the HUGE ROOM FULL OF 3rd WORLD WORKERS PRETENDING TO BE Ai….
Who relies their business on google!? Bad business model from the start
Sorry but no. If google told people what they're looking for, then everyone will just optimize for exactly that. Including all the spammers. The secret algorithm is the sauce.
All you need to know is that they're looking for things that will be good for Google's bottom line, and work from there.
Google used to care about backlinks, so everyone started buying backlinks, which lead to only bought spam being on top. If there's money involved, people will optimize for it, even at a cost to the customer. The only real customer to worry about here is Google themselves. You make them money, they will make you money.
Seems like Google here is ranking the big sites with big budgets and lots of resources over small independent sites.
SEO is very important. I haven’t had this issue