SEO Tips

Google SEO 2022: Hit By May Google Core Update Here's What To Do

SEO Outsourcing 24 Comments



Google SEO 2022: Hit By May Google Core Update Here’s What To Do

This is an entity update for May through June aimed at AI and AI assisted content in my humble opinion along with other things but this being the most notable.

Quotes from the Google core update webpage – key in on relevancy and ever changing nature of the web !

“Core updates are changes we make to improve Search overall and keep pace with the changing nature of the web”

“Core updates are designed to increase the overall relevancy of our search results and make them more helpful and useful for everyone.”

After talking with dozens of business owners that have been hit by the May Google core update I want to go ahead and walk through in this video what I feel is one of the main importance’s of this particular core update that came from Google in May rolling through June.

Google has made it very clear that update pertain to the relevancy of the overall search results. As Nico I know that relevancy equals Rank and we’re talking about relevancy were also talking about co-occurring keywords, and tooties, and LSI keywords. One of the core functionalities that Google mentions inside their update is that they are keeping up with the ever-changing web to provide a much more relevant search result experience.

With a massive insurgents of AI generated content along with auto-generated or assisted content this would make sense because this type of content is lacking entities co-occurring keywords an LSI keywords.

When you’re lacking these types of particular word within a document it becomes less relevant so your papers or documents or web pages might be properly optimized but when they don’t contain LSI co-occurring keywords in entities they’re not as relevant AKA lose rank.

If you have any questions related to the May Google core update or any other Google SEO questions please feel free to go ahead and ask below I’m always more than happy to help you out with anything Google SEO related.

Chris Palmer Marketing SEO
30 W Broad St fl2
Tamaqua PA 18252
(570) 810-1080

source

Continue reading
SEO Tips

English Google SEO office-hours from April 1, 2022

SEO Outsourcing 4 Comments



This is a recording of the Google SEO office-hours hangout from April 1, 2022. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

Timestamps:
00:55 Why do the server logs not match the crawl report?
03:10 Why did our Discover traffic drop?
07:05 When you redirect a domain, does it show in the links report?
08:40 A spammy site copies us, is the DMCA form relevant?
11:52 Will our site see a traffic loss when migrating?
14:55 We moved in 2020, can we still fix the robots.txt for redirects?
17:28 What’s the optimal content length per page?
18:54 Some of our blog posts aren’t indexed, what can we do?
22:13 What’s Google’s position on autogenerated content?
26:06 Does using a span tag in a heading affect SEO?
27:28 Can a low PageSpeed score affect my site’s ranking?
31:02 Is a hidden navigational link on mobile affect my site’s SEO?
32:10 Is using abbreviations like “eg” a problem?
33:15 A competitor uses structured data incorrectly, should we do it too?
34:24 Our chat-tool shows a “bubble” on pages, is it a problem?
38:14 Search Console shows AMP articles, but uses non-AMP URLs. Why?
39:51 Can Google crawl pagination with “view more” buttons?
42:34 To what degree does Google follow the robots.txt directives?
44:25 Can I sell Fireworks on my website, even if it’s considered dangerous for Ads?
45:23 Can I launch a new shop with all products at once?
46:52 Google says max 16 words in an alt text, what does it mean for usability?
49:16 Some content is hidden until a user clicks and runs JavaScript, is it indexable?
53:27 If 40% of your content is affiliate, will Google consider your site a deals website?
54:45 Does it matter if publishers outsource content vs if it’s written by staff writers?

source

Continue reading
SEO Tips

English Google SEO office-hours from January 28, 2022

SEO Outsourcing 5 Comments



This is a recording of the Google SEO office-hours hangout from January 28, 2022. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from December 10, 2021

SEO Outsourcing 1 Comment



This is a recording of the Google SEO office-hours hangout from December 10, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

source

Continue reading
SEO Tips

What is SEO? | Search Engine Optimization Explained

SEO Outsourcing 7 Comments



This video will help you understand SEO – Search Engine Optimization and how you can optimize your website to be discovered in search engines like Google. Go through the whole video to understand how SEO can help you get more organic traffic through different techniques of Off-page SEO and On-page SEO.

**********************************************

Visit our Website:
Get Video Boot Camp:
Join Our Community:
Like our Facebook Page:

source

Continue reading
SEO Tips

English Google SEO office-hours from November 26, 2021

SEO Outsourcing 5 Comments



This is a recording of the Google SEO office-hours hangout from November 26, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from August 6, 2021

SEO Outsourcing 13 Comments



This is a recording of the Google SEO office-hours hangout from August 6, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from July 9, 2021

SEO Outsourcing 7 Comments



This is a recording of the Google SEO office-hours hangout from July 9, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

Take the Search Central YouTube survey!
Click here to access the survey:
We appreciate your feedback!

source

Continue reading
SEO Tips

How long does SEO take for new pages? #AskGooglebot

SEO Outsourcing 24 Comments



In this episode of AskGooglebot, John Mueller explains how long it takes a new page to be indexed by Google and what you can do to speed up the process. This question was submitted by filecoffee. Thank you!

URL Inspection Tool →

Send us your questions on Twitter with the hashtag AskGooglebot and your question might be answered!

Google Search Central on Twitter →

Watch more AskGooglebot episodes →
Subscribe to the Google Search Central Channel →

#SearchConsole #SEO #AskGooglebot

source

Continue reading
SEO Tips

English Google SEO office-hours from June 18, 2021

SEO Outsourcing 4 Comments



This is a recording of the Google SEO office-hours hangout from DATEDATE. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome folks of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from May 28, 2021

SEO Outsourcing 7 Comments



This is a recording of the Google SEO office-hours hangout from May 28, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome webmasters of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from May 21, 2021

SEO Outsourcing 7 Comments



This is a recording of the Google SEO office-hours hangout from May 21, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome webmasters of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from May 14, 2021

SEO Outsourcing 3 Comments



This is a recording of the Google SEO office-hours hangout from May 14, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome webmasters of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from May 7, 2021

SEO Outsourcing 5 Comments



This is a recording of the Google SEO office-hours hangout from May 7, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome webmasters of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from April 16, 2021

SEO Outsourcing 2 Comments



This is a recording of the Google SEO office-hours hangout from April 16, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome webmasters of all levels!

source

Continue reading
SEO Tips

English Google SEO office-hours from April 1, 2021

SEO Outsourcing 9 Comments



This is a recording of the Google SEO office-hours hangout from April 1, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

Find out more at

Feel free to join us – we welcome webmasters of all levels!

source

Continue reading
SEO Tips

Site Migrations: SEO Mythbusting

SEO Outsourcing 22 Comments



In the fourth episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Glenn Gabe (Digital Marketing Consultant, G-Squared Interactive) discuss the most common SEO questions and myths around site moves, URL migration, domain name changes, and more!

Specific timestamped topics discussed in this episode:
Redirecting images during a site redesign or migration (0:00)
Will you always experience a drop in traffic with a domain name change or a site migration? (1:53)
Buying a new domain name with history & traffic anomalies (2:40)
Site merger vs site move (6:24)
What goes on on the Google side once a domain name change is triggered? (8:12)
Why would one use the Change of Address Tool? (10:16)
If a site moves, is there a reassessment of content quality by Google? (11:15)
Should you revert back if a site migration results in a major drop in traffic? (14:54)
Should one unblock URLs normally blocked by robots.txt during a site migration? (17:31)
Most common problems after a site moves & doing things step-by-step (18:16)
(19:32)

Documentation mentioned in this episode:
How to 301 redirect images during a website redesign or CMS migration →
Site moves (with URL changes) →
Change of Address Tool →
Penguin update →

Watch more SEO Mythbusting episodes →
Subscribe to the Google Search Central Channel →

source

Continue reading
SEO Tips

Page Speed: SEO Mythbusting

SEO Outsourcing 32 Comments



In the third episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Eric Enge (General Manager of Digital, Perficient) discuss the most common SEO questions and myths around page speed.

Specific timestamped topics discussed in this episode:
The general misconception about page speed & ranking (0:00)
Why is page speed important? (1:57)
Page speed vs content relevancy (3:00)
Average vs recommended web page size (4:54)
Page speed optimization (5:48)
The intricacies of Lighthouse reports, data, and scores (7:44)
Page speed on the different user devices and connections (9:18)
Page speed, Accelerated Mobile Pages (AMP), and Progressive Web Apps (PWA) (11:36)
More on page speed as a factor in Google Search ranking (13:06)

Documentation mentioned in this episode:
Evaluating page experience →
Why performance matters →
Mobile page speed – industry benchmarks →
Lazy loading →
Lighthouse →
Chrome User Experience Report →
Progressive Web Apps →

Watch more SEO Mythbusting episodes →

Subscribe to Google Search Central →

source

Continue reading
SEO Tips

What is SEO and How Does it Work?

SEO Outsourcing 28 Comments



What is SEO and how does it work? This video explains how search engine optimization works and how you can optimize your website to be discovered in search engines like Google.

***************************************
Additional SEO Tutorials and Resources

SEO for Beginners: A Basic Search Engine Optimization Tutorial for Higher Google Rankings
►

Google’s Search Quality Guidelines ►

Ahrefs’ YouTube videos
►

***************************************
What is SEO?

SEO, or search engine optimization, is the process of optimizing content to be discovered through a search engine’s organic search results.

Understanding the intricacies of how search engines like Google work is crucial, as you get a clearer picture of how you can optimize your web pages to rank higher and get more organic traffic.

First, we look into the definition of SEO and how SEO on different search engines are all about driving traffic but to different destinations like videos, product pages or web pages.

Then we find out the 3 reasons why marketers all over the world are incorporating SEO into their marketing strategy.

After we’re clear about the what and the why of SEO, we dig deep into the mechanics of how Google works to rank pages.

Sam first explains the process by which Google crawls the web to build up its massive index of information before going into the search algorithms that they use to find the most relevant results in the shortest time possible.

By taking a look at Google’s own claims on how their search algorithm works, we examine the various considerations that they look at when interpreting queries and ranking pages.

Sam breaks down one of the most important things to master as an SEO – the reason behind a searcher’s query or search intent. Through a couple of examples in the search engine results pages (SERPs), he then emphasizes the crucial things to look out for to match the searcher’s intent.

Other key points covered in this tutorial:
– How Google identifies relevancy though content
– The 3 broad categories that Google uses to identify quality pages (EAT)
– How Google considers usability of web pages

Finally, we look at how Google uses personalized data and how such personalization affects your Google searches.

This video gives a strong foundation of how search engines like Google work and breaks down the basics of SEO.

Having such an understanding is crucial for anyone considering SEO, new to SEO or learning about SEO as it gives you a better idea on how you can optimize your web pages to rank higher and get more organic traffic.

Timestamps:

1:06 Why to incorporate SEO into your marketing strategy?
1:47 How does Google work?
4:05 Understand the meaning of a search query
6:43 Understand how Google identifies relevance through content
8:18 Learn how Google identifies the quality of content
9:31 How does Google consider the usability of webpages?
10:46 How does Google work with personalized data?

#whatisseo #seo #searchengineoptimization

Be sure to subscribe for more actionable marketing and SEO tutorials.

STAY TUNED:
Ahrefs ►
YouTube ►
Facebook ►
Twitter ►

source

Continue reading