English Google SEO office-hours from December 10, 2021



This is a recording of the Google SEO office-hours hangout from December 10, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from November 26, 2021



This is a recording of the Google SEO office-hours hangout from November 26, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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Google Search News (Nov ‘21) – Title links, State of Technical SEO report, and more!



In this November episode of Google Search News, John Mueller goes over recent developments in the Google Search world. Stay tuned to hear about:

00:00 Intro
0:51 Core Web Vitals and page experience
3:07 Title links
4:24 Continuous scrolling
5:18 New ecommerce documentation
6:25 The State of Technical SEO Report from Aira and Women in Tech SEO
6:43 Updated quality rater guidelines for Search
7:27 We are hiring! Search Quality Analyst role in California
7:48 Google My Business is now Google Business Profile
8:05 Wrap up

Core Web Vitals and page experience
Timeline for bringing page experience ranking to desktop →
For more on web.dev information →

Title links
More information on how Google generates title links for web page results →
Control your title links in search results →

Continuous scrolling
Continuous scrolling comes to Search on mobile →

New ecommerce documentation
Best practices for ecommerce sites in Google Search →

The State of Technical SEO Report from Aira and Women in Tech SEO.
For more information→
Areej AbuAli’s Twitter →
Paddy Moogan’s Twitter →
Updated quality rater guidelines for Search
For more information →

We are hiring! Search Quality Analyst role in California
For more information →

Google My Business is now Google Business Profile
Foster meaningful conversations with customers on Google →

All Google Search News episodes →
Subscribe to the Google Search Central Channel →

#GoogleSearchNews #SEO #SearchNews

fullname: John Mueller;

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English Google SEO office-hours from August 6, 2021



This is a recording of the Google SEO office-hours hangout from August 6, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from July 9, 2021



This is a recording of the Google SEO office-hours hangout from July 9, 2021. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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Feel free to join us – we welcome folks of all levels!

Take the Search Central YouTube survey!
Click here to access the survey:
We appreciate your feedback!

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How long does SEO take for new pages? #AskGooglebot



In this episode of AskGooglebot, John Mueller explains how long it takes a new page to be indexed by Google and what you can do to speed up the process. This question was submitted by filecoffee. Thank you!

URL Inspection Tool →

Send us your questions on Twitter with the hashtag AskGooglebot and your question might be answered!

Google Search Central on Twitter →

Watch more AskGooglebot episodes →
Subscribe to the Google Search Central Channel →

#SearchConsole #SEO #AskGooglebot

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English Google SEO office-hours from June 18, 2021



This is a recording of the Google SEO office-hours hangout from DATEDATE. These sessions are open to anything search & website-owner related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from May 28, 2021



This is a recording of the Google SEO office-hours hangout from May 28, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from May 21, 2021



This is a recording of the Google SEO office-hours hangout from May 21, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from May 14, 2021



This is a recording of the Google SEO office-hours hangout from May 14, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from May 7, 2021



This is a recording of the Google SEO office-hours hangout from May 7, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from April 16, 2021



This is a recording of the Google SEO office-hours hangout from April 16, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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English Google SEO office-hours from April 1, 2021



This is a recording of the Google SEO office-hours hangout from April 1, 2021. These sessions are open to anything webmaster related like crawling, indexing, mobile sites, internationalization, duplicate content, Sitemaps, Search Console, pagination, duplicate content, multi-lingual/multi-regional sites, etc.

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SEO for Single Page Apps | WMConf Lightning Talks



Martin Splitt, Developer Advocate at Google, goes over how to ensure your Single Page App is discoverable via Google Search. He also explains what a Single Page App is and what to look out for when building them.

Useful resources:
JavaScript SEO basics guide →
Google Search testing tools →
Fixing JavaScript issues in Search →

Watch all WMConf Lightning Talks →
Subscribe to the Google Search Central Channel →

#SearchLightningTalks #SEO #webdev

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Is more content better? SEO Mythbusting



In the sixth episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Lily Ray (SEO Director, Path Interactive) discuss if more content is always a good thing for SEO or not.

Specific timestamped topics discussed:
Updating the same type of content each year vs creating new one (00:00)
Introduction to the episode (1:07)
How much content should I have and to what extent does this help my performance? (1:52)
Does having a blog / producing new content help my performance on Google? (03:02)
Updating older pieces of content (04:00)
Is there any way that Google tells us if there’s ‘too much content’ or maybe that content is underperforming? (04:40)
Underperforming content and the overall trustworthiness or authority (05:36)
Grouping and consolidation of one’s content (06:19)
Is word count a ranking factor? (08:07)
Specific keywords and word count (8:39)
Auto-generated content & canonicalization (9:32)
How does Google determine duplicate content? (11:35)

Documentation mentioned in this episode:
Quality evaluator guidelines →

Watch more SEO Mythbusting episodes →
Subscribe to Google Search Central →

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Site Migrations: SEO Mythbusting



In the fourth episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Glenn Gabe (Digital Marketing Consultant, G-Squared Interactive) discuss the most common SEO questions and myths around site moves, URL migration, domain name changes, and more!

Specific timestamped topics discussed in this episode:
Redirecting images during a site redesign or migration (0:00)
Will you always experience a drop in traffic with a domain name change or a site migration? (1:53)
Buying a new domain name with history & traffic anomalies (2:40)
Site merger vs site move (6:24)
What goes on on the Google side once a domain name change is triggered? (8:12)
Why would one use the Change of Address Tool? (10:16)
If a site moves, is there a reassessment of content quality by Google? (11:15)
Should you revert back if a site migration results in a major drop in traffic? (14:54)
Should one unblock URLs normally blocked by robots.txt during a site migration? (17:31)
Most common problems after a site moves & doing things step-by-step (18:16)
(19:32)

Documentation mentioned in this episode:
How to 301 redirect images during a website redesign or CMS migration →
Site moves (with URL changes) →
Change of Address Tool →
Penguin update →

Watch more SEO Mythbusting episodes →
Subscribe to the Google Search Central Channel →

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Canonicalization: SEO Mythbusting



In this episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Rachel Costello (Technical SEO Consultant, Builtvisible, at the time of recording Technical SEO & Content Manager, DeepCrawl) discuss the most common SEO questions and myths around canonicalization.

Specific timestamped topics discussed in this episode:
Canonicalization is not a topical grouping (0:00)
The most common canonicalization myths (1:29)
Is canonicalization a directive or a signal for Google Search? (2:01)
Should canonicalization be used as a redirect? (3:08)
What are the actual factors for duplication and deduplication? (4:25)
Site’s preference for the canonical URL vs user’s preference (7:33)
Canonicalization vs unique content on pages with a canonical tag (08:59)

Documentation mentioned in this episode:
Learn more about canonicalization →
Canonical URLS: How does Google pick the one? (video) →

Watch more SEO Mythbusting episodes →

Subscribe to Google Search Central →

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Page Speed: SEO Mythbusting



In the third episode of SEO Mythbusting season 2, Martin Splitt (Developer Advocate, Google) and Eric Enge (General Manager of Digital, Perficient) discuss the most common SEO questions and myths around page speed.

Specific timestamped topics discussed in this episode:
The general misconception about page speed & ranking (0:00)
Why is page speed important? (1:57)
Page speed vs content relevancy (3:00)
Average vs recommended web page size (4:54)
Page speed optimization (5:48)
The intricacies of Lighthouse reports, data, and scores (7:44)
Page speed on the different user devices and connections (9:18)
Page speed, Accelerated Mobile Pages (AMP), and Progressive Web Apps (PWA) (11:36)
More on page speed as a factor in Google Search ranking (13:06)

Documentation mentioned in this episode:
Evaluating page experience →
Why performance matters →
Mobile page speed – industry benchmarks →
Lazy loading →
Lighthouse →
Chrome User Experience Report →
Progressive Web Apps →

Watch more SEO Mythbusting episodes →

Subscribe to Google Search Central →

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SEO explained | Search for Beginners Ep 8



In this episode of Search for Beginners, we explain what SEO (Search Engine Optimization) is and how you can use it to attract new customers to your website. Stay tuned to learn methods and best practices on how to increase visibility for and discoverability of your website.

Subtitles in various languages are available. Click on the Settings icon in the bottom right corner of the video, and select Subtitles/CC from the menu.

Watch more Search for Beginners episodes →

Subscribe to Google Search Central →

#SearchForBeginners

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SEO Mythbusting 101



In this first – introductory – episode of SEO Mythbusting, Martin Splitt (WebMaster Trends Analyst, Google) and his guest Juan Herrera (Angular GDE, Wed Developer at Parkside) discuss the very basics of SEO such as:
What is a search engine? (0:57)
What is crawling? (1:32)
How does Google determine which search results are relevant for which users? (2:51)
What are the top 3 things I should do to make my website discoverable? (3:17)
Why is it important for a website to appear in the top search results? (7:52)

In the future episodes of SEO Mythbusting, look forward to more advanced topics such as SEO & Googlebot, SEO & JavaScript, SEO & Web Performance, SEO & Web Frameworks, and SEO & Future of the Web.

JS SEO →
Getting started with Google Search for developers →
Dynamic rendering →
Web app architecture →

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