The Latest SEO Trends That Can Help Your Website Get NoticedPosted by admin on May 20, 2014 in Articles SEO Tips | 0 comments
It takes a lot of effort to develop a website. From its design to its content, making and maintaining a website takes a lot of work. So, when people don’t notice your website when they search for a product or business related to what you are offering, it can be kind of frustrating.
That’s why IT experts have been developing ways to get websites up to the first pages of popular search engines like Google and Yahoo. One way that’s reported to be very effective is Search Engine Optimization or SEO.
In a way you can learn SEO by yourself, but it will take some time. If you are already busy with meetings and finding ways to improve your products or services, maybe it’s not advisable to do the SEO by yourself. You need time to properly optimize your website, but do not fret.
There is another option that you might find more convenient and that is hiring SEO experts. You can find these professionals online or hire our very own SEO consultants in SEO Outsourcing Philippines.
The main goal of these SEO experts is to get their client’s website seen instantly when their product or services are being searched. The more people see your site, the more satisfied you’ll feel with all the effort you made in developing it.
However, there are some things that you need to do to increase your website’s popularity. SEO consultants can help you raise your ranks, but if you’re not in with the latest SEO trends then you might still have a hard time getting your website known.
So, here are a few of the latest SEO trends and some advice that might be useful to you:
Content Continues To Be Important But Needs More Depth
Some people may prefer articles that are “short and sweet”, but Google has just recently given more importance to in-depth articles. Most of the articles you might see now during your Google searches are about 400 words long, some are even longer.
I have a feeling that Google did this because longer articles of course have more information than the shorter ones. In this age of technology, almost everyone turns to the internet when they have a question or want to know something.
Needless to say you need to create a content that speaks of every little important detail about your product. What it does, its benefits, advantages, disadvantages, where your customer can get it, those kinds of important details.
You can even make your content more interactive by placing comment sections below the article where other people can input their own experiences and insights.
Make Your Website Mobile Friendly
You usually see people surfing the web or using social media through their Smartphones. Use that observation to your advantage. Make your website accessible both on a person’s computer, and on his Smartphone.
Keep in mind that not all websites are mobile-friendly. Some website layouts look fine when viewed on the computer, but when someone tried to access it on their Smartphones, problems can start to arise.
Here are a couple of examples of these problems based on my own experiences of opening websites using my Smartphone:
- The text is too small. There is a constant need to zoom and a lot of sliding around just to read the message.
- For some Smartphones the website can be too heavy for it to handle, causing the browser to crash.
- Some websites just aren’t accessible on mobile.
By making your website or a version of it mobile friendly, a lot of Smartphone users will find it more convenient and accessible. Thus, it may also allow more people to prefer your website to others that aren’t mobile friendly.
Longer Keywords Are Also In
Now I know that when I say “keyword” the first thing that comes to your mind is a group of two or three words. However, the latest trend right now is having longer keywords that have more specifications.
Like for example: how to maintain the softness of hair, Feng-sui style furniture arrangement tips, advantages and disadvantages of getting a tattoo on my back.
Since people now want to get answers to their questions from the internet, they will type searches that are particular and specific. They want to find a direct answer on the first page of the search engine, which is something you should give them.
Getting website popularity isn’t very easy, but hopefully with these tips and the help of an SEO consultant, you’ll have the website attention that you want.